1. Constantly hand out business cards.
2. Provide large employers with coupons for employee payroll envelopes.
3. Consider firing a customer who is not generating a reasonable profit or is disruptive to your staff, and spend the saved time focusing on new, more profitable customers.
Continue Reading…Posted by Laddie Blaskowski on Jul 09, 2008
1. Ask your current customers for referrals. Many times, they would be willing to provide referrals but have never been asked.
2. Be sure you understand the value of the product or service you are providing and do not sell below that value point. Take care of your customers but don’t give away the store. Also, remember that the price does not really have to do with the cost; it has to do with the value the customer receives.
3. Consider unusual places to advertise, such as church newsletters, homeowners’ association newsletters, and community newsletters or magazines.
Continue Reading…Posted by Laddie Blaskowski on Jul 02, 2008